You're paying $149–$231 per lead.
1 in 4 never gets a callback.
HVAC leads are expensive and highly time-sensitive. A Hatch analysis of 132,000+ HVAC campaigns found that responding in under 5 minutes dramatically outperforms waiting even 30 minutes. Most HVAC businesses are waiting longer than that. Recuptive is built to close that window.
The HVAC lead response problem — by the numbers
These are industry benchmarks from published research, not Recuptive customer data. We don't have customers yet — that's why we're building this.
Important: These are industry-wide benchmarks, not Recuptive results. We cite them to illustrate the documented problem — not to claim we've solved it yet. Our beta program is how we find out if we have.
Why HVAC companies lose more leads than most
HVAC leads are high-intent and time-sensitive in a way most industries aren't. Someone's AC is out in July. Their furnace stopped working in January. They're not comparison shopping leisurely — they need help now, and they're calling multiple companies at once.
Most HVAC businesses run lean. Technicians are in the field. Office staff handles scheduling, dispatch, and calls simultaneously. A lead that comes in via web form at 2pm on a busy day can sit for hours — or never get followed up at all.
Meanwhile, the homeowner already booked with whoever called them back first.
That's the problem Recuptive is designed to solve: making sure every inbound lead gets a fast, professional first contact — regardless of how busy the office is.
What a typical HVAC lead looks like
- Homeowner fills out a web form or calls from a Google LSA ad
- They've also submitted to 2–3 other HVAC companies
- They expect a callback in minutes, not hours
- The job value: typically $300–$5,000+ depending on repair vs. replacement
- Lead cost to your business: $149–$231 (HomeAdvisor/Angi benchmark)
- If nobody responds within 30 minutes, they're likely gone
What Recuptive is built to do for HVAC companies
We're in active development. This is our target functionality — not a guarantee of current capability. Our beta program is where we test whether it actually works.
Immediate first contact
When a new lead comes in — from your website, Google LSA, HomeAdvisor, or Angi — Recuptive is designed to make contact within minutes, not hours. Target: under 60 seconds. (This is our design target, not a demonstrated result.)
Structured multi-touch follow-up
A single call or text isn't always enough. Research from Hatch found it takes an average of 8 touches to engage a decision-maker. Recuptive is designed to execute a structured sequence — texts, emails, and voicemails — until the lead responds or opts out.
Contact rate tracking
We track how many leads were reached, how fast, and what happened next — so you can see whether faster response is actually changing your close rate. You own this data.
Connects to your existing lead sources
Designed to integrate with the sources HVAC companies already use — Google LSA, HomeAdvisor, Angi, website forms. No lead should fall through a gap in your tech stack.
How much could faster response be worth to your business?
Enter your actual numbers — leads per month, average job value, current close rate — and see an estimate based on published benchmark data. Clearly labeled as an estimate, not a guarantee.
Test it free for 30 days with your real leads
We're looking for 5 HVAC founding partners. Free access for 30 days. We test Recuptive with your actual inbound lead flow. You measure whether your contact rate and booking rate improve. If it doesn't work for your business, you walk away with no obligation — and we'll want to know exactly why.